Are you a senior SaaS marketing leader with strong demand generation or product marketing experience? Weβre working with a high-growth UK RegTech and business intelligence platform looking for a VP of Marketing to help drive its next phase of growth.
This is a hands-on strategic marketing role for someone who can help a scaling SaaS business move from a high-velocity transactional model into a stronger mid-market and enterprise-focused go-to-market strategy. Youβll be responsible for shaping marketing strategy, improving demand generation, strengthening product positioning and supporting ambitious ARR growth.
Why Youβll Love this Role:
π High-Growth SaaS Opportunity: Join a business targeting significant ARR growth and entering a more mature commercial phase.
π― Strategic Marketing Impact: Play a key role in moving the business towards a more focused mid-market and enterprise strategy.
π Demand & Pipeline Focus: Own the marketing levers that influence top-of-funnel performance, conversion rates, cost-per-acquisition and product-market fit.
π‘ Not a Generalist Role: This is ideal for someone with real depth in demand generation or product marketing.
π₯ Hands-On Leadership: Work in a fast-paced environment where strategy matters, but execution matters just as much.
π± CMO Trajectory: There is potential for this role to develop into a broader CMO opportunity as the business scales.
Your Key Responsibilities:
πΉ Lead marketing strategy across demand generation, product positioning and commercial growth.
πΉ Support the move towards a stronger mid-market and enterprise go-to-market motion.
πΉ Improve top-of-funnel activity, conversion rates and cost-per-acquisition.
πΉ Build relevant content and campaigns that speak clearly to target markets.
πΉ Lead and develop a small marketing team.
πΉ Work closely with sales and senior leadership to improve pipeline quality and commercial impact.
πΉ Bring energy, resilience and accountability to a fast-paced scale-up environment.
What Weβre Looking For:
πΉ Senior SaaS marketing experience.
πΉ Strong demand generation or product marketing background.
πΉ A clear understanding of how marketing drives pipeline and revenue.
πΉ Experience in a start-up or scale-up environment.
πΉ Evidence of helping a business scale through a similar growth phase.
πΉ Strong leadership, resilience and hands-on execution ability.
πΉ Experience in a relevant industry or sophisticated software product would be a strong advantage.
πΉ Self-aware, commercially minded and comfortable operating at pace.
πΉ Able to work from Manchester three days per week.
Join Our Ambitious Team Today!
If youβre a SaaS marketing leader who can combine strategy, demand generation, product messaging and hands-on execution, this could be a brilliant next move.
Learn more and apply here





